Company Profile
Vision
As beef producer of national pride with international standard quality that provides the best service for the customers
Mission
1. Participate in government programs for the development of livestock beef cattle farming to meet the protein needs of Indonesian society.
2. Positioned KIBIF as a symbol of high quality beef, which is Halal, Healthy and Hygiene (3 KIBIF’s way).
3. Building a distribution network of beef at a lower cost to the entire territory of Indonesia.
4. Support national meat processing industry with raw material supply on a regular basis.
5. Making KIBIF as a national asset and business partners for the community and the government
3 KIBIF’s Way
● Halal Way :
The procedure for cattle slaughtering is done in accordance with Islamic Shari'a in KIBIF Halal Slaughter House who have received a Halal certification from the Indonesian MUI.
● Healthy Way :
Only healthy cattle selected that was slaughtered that were carefully checked by the Veterinarian in KIBIF ranch.
● Hygiene Way :
KIBIF beef produced through the process of slaughtering, processing, packaging, and distribution conducted hygienically clean secured in accordance with the NKV certification from the Department of Agriculture, Directorate General of Husbandry Production Development.
The Integrated Industry
KIBIF is a company that has a tradition of producing quality products with excellent service to the customers. The Basic Philosophy Development is to become the best in providing innovative products and integrated industrial distribution network which has strict controls on production processes, from beef cattle selection, cattle maintenance, fattening, slaughtering, processing, shipment up to the product ready for consumption by consumers
The Process Completely are :
✤ Fattening,
The cows are strictly selected and well maintained to keep the quality of beef cattle.
✤ Well Healthy,
Supervision and intensive examination by the veterinarian to ensure the good health of the breeding cattle.
✤ Feeding,
Natural food provided is a good quality product and safety under the supervision of an experienced nutritionist.
✤ Produksi,
KIBIF committed to develop and produce innovative product variants, quality, halal, healthy and hygienic.
✤ Slaughtering,
KIBIF implement the Halal way of slaughtering according to the instructions MUI (Indonesian Ulama Council), Halal Certificate No: 01074000860606 and Hygienic (NKV: TPD - 3216023-002, ID - 321,308 to 003, ID - 3216023-005 from the Ministry of Agriculture, General Director of Livestock Production).
✤ Beef Processing,
The entire treatment process conducted in KIBIF product cooled room below temperature 7° C with appropriate quality control to produce the product halal, safe, exact and healthy in accordance with the concept of HACCP (Hazard Analysis Critical Control Points).
✤ Packaging,
KIBIF product is always packaged in hygienic packaging in order to maintain the quality and integrity until the hands of consumers.
✤ Distribution,
KIBIF applying Cold Chain System (Cold Chain System) in the management of integrated distribution and storage facilities (Cold and Chiller Room) and refrigerated vehicles (Chiller Box) is a high standard and monitored to maintain quality and hygienist of the products.
✤ Product Distribution,
KIBIF products are available in various market segments both in the modern market, traditional markets and supports the processing industry and HoReCa (Hotel-Restaurant-Catering). Providing the best quality is our commitment and dedication to the customer.
➠ Feedlot (Animal Breeding)
Maintenance and fattening beef cattle in KIBIF conducted under tight supervision by a veterinarian to produce high-quality healthy cows. Cleaning the cage was the main concern in order to support the development of the cattle. Natural feed produced by a special formula is part of a strategy to produce the best beef.
➠ Slaugther House (Live Cattle Abattoir)
Slaughtered beef is a healthy selected cattle that is cut in accordance with Islamic Shari'a that produce halal, healthy and hygienic meat.
➠ Aging Process
Aging process on the chiller is controlled to produce the best meat quality.
➠ Meat Processing
The use of machinery and modern production equipment is a means to generate innovative products with best quality and hygienic.
➠ Technology
Application of information technology is integral in ensuring product quality, storage, and shipping products to customers.
➠ Product (Produk)
KIBIF meat products are processed hygienically and practically, so it is easy to be processed for a variety of favorite culinary dish.
MARKET
Good cooperation with the customers, is a strategy to establish a reliable marketing system so that customers can enjoy the excellence quality of KIBIF meat. KIBIF reputation as a corporate brand has established trust and loyalty of customers so that KIBIF growing and can be obtained in all market segments as follows:
1. HCO / High Class Outlet :
Hypermarket, Supermarket, Perkulakan, Modern Market and Convenience Store.2. HoReCa / Hotel, Restaurant, Catering :
Pizza Hut, Solaria, Fiesta Steak, Steak 21, Hot Planet, Gandy Steak, Puspa Catering, Purantara Mitra Angkasa, etc.3. Meat Processing Industry :
Charoen Pokphan, Indofood, Ajinomoto, CIP, SJAP, Winner Food, Madusari, etc.4. Distributor
5. Special - individual channel
DISTRIBUTION
Product Distribution using refrigerated system (Chiller Box) to ensure consumers receives the products in KIBIF fresh and hygienic conditions. KIBIF administrative system plays a role in ensuring consumer products arrive at the exact kind, right amount, on time, and can be traced back easily.
